2010-07-06

Electrolux Vac From The Sea




Electrolux is going to create vacuum cleaners from plastic harvested from polluted oceans. The company just launched its "Vac from the sea" initiative to get plastic waste out of the world's oceans and into home appliances made of recycled plastic. There are plastic islands, some several times the size of the state of Texas, floating in the world's oceans. Yet on land, stocks of recycled plastic are much too small to feed production of sustainable plastic products. Electrolux intends to gather plastic from the oceans and turn it into a number of vacuum cleaners.


Vac from the Sea - Electrolux collects plastic from the oceans




Electrolux Newsroom

Electrolux to create vacuum cleaners from plastic harvested from polluted oceans

[...]
The aim is twofold:  to bring attention to the issue of plastic pollution and to raise awareness on the scarcity of recycled plastics needed for making sustainable home appliances.
 [...]
 The plan is to make a limited number of vacuum cleaners from plastic debris harvested from the Pacific, Indian and Atlantic Oceans and the Mediterranean, Baltic and North Seas. The techniques for harvesting the plastic will vary depending on the location – from diving after it to scooping it up from the waves. “We will work with volunteers and experts that live close or work with this problem,” says Nord.



What is the Pacific Garbage Patch?

What is the Pacific Garbage Patch? Simply put, it's a swirling mass of plastic in the middle of the Pacific Ocean that is big enough to qualify as the planet's largest landfill. That's a huge amount of marine litter, and a huge problem. Learn everything about the Pacific Garbage Patch, from its impact on ocean life, to how that plastic is ending up back on our dinner plates, to what our options are for fixing the problem over on Planet Green.

Charles Moore: Sailing the Great Pacific Garbage Patch




Sources
Electrolux Vac From The Sea | Appliancist
http://www.appliancist.com/appliance_trends_2010/electrolux-vac-from-the-sea.html
YouTube - Vac from the Sea - Electrolux collects plastic from the oceans
http://www.youtube.com/watch?v=YIlWzZo0fvo&feature=player_embedded
Electrolux to create vacuum cleaners from plastic harvested from polluted oceans | Electrolux Newsroom
http://newsroom.electrolux.com/2010/06/29/electrolux-to-create-vacuum-cleaners-from-plastic-harvested-from-polluted-oceans/
What is the Pacific Garbage Patch?
http://www.electrolux.se/Innovation/Campaigns/Vac-from-the-sea/Making-the-Vacs/
YouTube - Charles Moore: Sailing the Great Pacific Garbage Patch
http://www.youtube.com/watch?v=FrAShtolieg&feature=player_embedded#!

Related
YouTube - World biggest garbage dump - plastic in the Ocean
http://www.youtube.com/watch?v=XxNqzAHGXvs&feature=player_embedded
YouTube - Charles Moore: Sailing the Great Pacific Garbage Patch
http://www.youtube.com/watch?v=FrAShtolieg&feature=player_embedded#!
Vac from the Sea
http://www.electrolux.se/Innovation/Campaigns/Vac-from-the-sea/
Electrolux Wants to Turn Ocean Plastic Trash Into Vacuum Cleaners | Gear Diary
http://www.geardiary.com/2010/06/25/electrolux-wants-to-turn-ocean-plastic-trash-into-vacuum-cleaners/
Electrolux Turning Plastic From the Ocean Into Vacuum Cleaners | Fast Company
http://www.fastcompany.com/1663579/electrolux-turning-plastic-from-the-ocean-into-vacuum-cleaners
UnderwaterTimes | Electrolux Launches 'Vac From The Sea' Initiative To Turn Plastic Islands Into Vacuum Cleaners
http://www.underwatertimes.com/news.php?article_id=35611040792

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